GTM Program Management Portfolio

GTM & partner programs,
built to scale.

Selected work from a multi-year channel partner program at Carrier: program governance, platform delivery, partner enablement, and performance reporting.

350+
Active partners
US & Canada
40%
MDF take rate
$1M+ program, year one
189
Funded activities
140 internal · 49 external
50%
Portal adoption
Active engagement in 90 days

Exhibit 01 — Governance

Program Roadmap

Program roadmap spanning 2017 to 2021. Joined mid-program in 2020 and owned Phase 2 and 3 delivery: MDF launch, Partner Portal rollout, and Program 2.0.

Partner program roadmap 2017 to 2021
Joined 2020 · Phase 2 and 3 3 portal releases Executive alignment artifact

Exhibit 02 — The Platform

Partner Portal

Salesforce-integrated Partner Portal in production: real-time pipeline, quota tracking, lead inbox, and MDF management for 350+ partners.

Partner Portal dashboard in production
50% adoption in 90 days Salesforce-integrated Lead routing + MDF + analytics

Exhibit 03 — Enablement

Partner Enablement

From the MDF step-by-step guide: instructional content written for non-technical partners navigating a CRM for the first time.

MDF partner guide page

Behind this page

All program guides, playbooks, and training decks were maintained in a single knowledge system, continuously improved from partner feedback.

6-step
MDF lifecycle documented request to reimbursement
1:1 + regional
training sessions delivered alongside the written guides
MEDDIC
co-designed and facilitated with a third-party sales training provider.

Exhibit 04 — The Data

Program Reporting

Full-year MDF deployment across spend channels, reported quarterly to commercial leadership.

E-store
Internal
External
Total
$200k $150k $100k $50k $0 Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
$1M+ annual budget 40% take rate 189 funded activities Quarterly leadership reporting

Other Programs

Also led

Global Recall ProgramCrisis PM

3M+ unit safety recall across four regions: vendors, claims, regulatory reporting, executive comms.

Global Software Product LaunchEngineering PM

Co-managed a new software product launch with a 25+ person cross-functional team across the US and India, delivered on time and within budget for deployment across the Americas, EMEA, and Asia.

Sales Training ProgramProgram Coordination

Managed cross-regional sales training end to end: scheduling, curriculum logistics, vendor negotiations, and delivery with a third-party training provider.

Beyond program management

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